Many attorneys, local and nationwide, have taken to offering “free initial consultations.” In fact, when I first started my practice, I was one of them. I very quickly realized this was a mistake, and I'd like to share three (3) reasons why the idea of a “free consultation” is a misleading one.
1. Any attorney who has paying clients should be spending time working for them, not giving sales pitches. A “free consultation” is almost always a sales pitch and not a true evaluation of your case. All facts and circumstances are different, and they require at least a preliminary amount of legal research to determine your rights and obligations. Should I steal precious time from my clients to convince you to hire me? No, so I stopped doing it.
2. Marketing gimmicks work on some people, but not on folks who want quality representation. It is a known fact that people value what they pay for. Attorneys have specialized knowledge that we use to help people. Essentially, we are legal counselors and advocates. Psychologists and psychiatrists have specialized knowledge that they use to help people who are having serious problems and emotional difficulties. They don't offer their listening ears and guidance for free. Neither do we.
3. When someone else comes along with a legal problem, I have to stop what I'm doing and give that person my full attention. Whether or not you have a case is not always something I can determine over the phone. If you're serious about your legal problem, I am here to listen, advise a course of action, and suggest possible solutions. If you're ready to take action, I include the initial consultation fee into the cost of the service because I have already begun working on your case. If you want to shop around, the consultation fee paid for the hour of advice and strategy you received. Either way, you have received something of value.
Just consider the very old saying, “there is no such thing as a free lunch.” My existing clients are my top priority, and they never pay for me giving a sales pitch to a prospective client. When you become a client, you will have that same assurance. Call (713) 574-8626 to schedule an appointment with a professional who provides service with integrity.